SearchNorwich 5

It’s a big one for both SEO and PPC. We’ll firstly have Jack Bamfield coming up from Verve Search in London to talk about getting the right angles for outreach. This means Jack is going to be talking about an area that isn’t talked about as much as it should be in SEO – link acquisition. We all know that getting websites to link to you is core to having a healthy ranking in Google, so Jack is going to go through some of the finer points of achieving this.

I’m also really excited that we’ll have Eva Wilkes from local agency Fountain who will be doing a talked called Awesome audiences: Targeting techniques for success on the Google Display Network. It’s fairly common to see Google Ads and PPC talks that cover the search side, but again we’re going to be treated to a talk that’s a little different. Google’s display network is huge and the opportunities are vast – but success is not easily won.

Our selected charity this month is OPEN Youth Trust, which I’m sure many of you will have heard of but many not know much about, so we’ve arranged for Angela Brett, then OPEN Development Manager to come and fill in the blanks!